Every year, Lionsgate gets the blood pumping for its new SAW film with the SAW “Give ‘Til It Hurts” blood drive, benefiting the Red Cross. As part of that tradition, the studio produces an ad campaign starring the SAW nurse, a sexy sister of dubious mercy who wants your blood. This year’s ad campaign was created by Ignition Print and was photographed by Co-President of Marketing Tim Palen….and it’s the wildest yet with the SAW nurse sporting a uniform you won’t see at just any old doctor’s office. That’s because it’s designed by the downtown NY fashion darlings The Blonds, the corset kings who have outfitted the likes of Beyoncé, Katy Perry and Rihanna.

See the full size versions of these posters here>>>

If anyone knows me they know I talk about Saw 2 as one of my favorite horror movies…and why is that? When I see this corset of needles all I can think about is that scene where that chick is in the pit of needles, I can still hear them I can still think of the feeling I got when I saw it the first time. That’s what I love about it.